Giorgio Armani launched their first pop-up store in East Hampton.
The 1,800-square-foot office, at 54 Newtown Lane, will be available from now until October seven days a week. Since the company adheres to all CDC in-store standards, shoppers may still book private or interactive appointments.
The shop is built with a jungle theme, and is furnished with a colorful palm tree display. The new room is offering a variety of products from Armani / Casa including ready-to – wear women’s and men’s pieces, fragrances, shoes, fine jewelry and giftable pieces.
The focus is a limited exhibition of the brand’s La Prima handbag range which was on an foreign tour with stops in Italy, Germany and France.
The range is a nod to Armani’s first handbag which was first produced and marketed in 1995. The style and straight lines evoke trendy minimalism of the 1990s and are a timely homage to the fascination with the timeless age of design.
